Medicine built around your life.

We are building a physician-led clinic in Madrid where a doctor listens until you have finished, shapes a plan you can explain, and supports you calmly between visits.

Venture in development inside IE Venture Lab · Madrid. No clinical services are currently provided and no patient bookings are open.

Fictional AI-recreated Madrid daylight scene · Does not depict real patients or active clinical premises.

Original ink histological drawing of cerebellar Purkinje neurons by Santiago Ramón y Cajal, circa 1900, bearing the Museo Cajal Madrid stamp.

Santiago Ramón y Cajal, Purkinje neuron axons (ca. 1900, Cajal Institute CSIC, Madrid · public domain). Patient observation of the whole system before acting.

Listening without hurry.

The science of sleeping deeply, sustaining energy, building strength, and protecting long-term cardiometabolic health is strong. What breaks is almost always the bridge between published evidence and a real week in Madrid.

Standard consultations in Spain last seven to ten minutes and focus on ruling out acute disease. At the other extreme, luxury check-up clinics start with €1,510–€2,800 test bundles before asking what you actually want from your life, while consumer wearables pile up scores with no physician accountable behind them.

The Enhanced Way pairs physician-led clinical medicine with peer-reviewed behavioural science: mental contrasting with implementation intentions (Gollwitzer & Sheeran, 2006; Wang et al., 2021), autonomous motivation (Ryan & Deci, 2000), and routine habit anchoring (Lally et al., 2010), grounded in clinical trials (Estruch et al., 2018; Singh et al., 2023).

11 s

Median time before a clinician interrupts a patient's opening statement (Singh Ospina et al., 2019).

7–10 min

Typical primary-care appointment length in Spain, built around acute illness rather than an explainable plan.

€1,510–2,800

Observed price range of Madrid check-up packages where pre-bundled lab panels precede your goal.

The explainable fieldbook.

Our member space is not a dashboard of gamified scores or guilt-inducing streaks. It is a calm, versioned care document where your own goal anchors every medical step and you control every word you share.

Interactive local specimen using fictional Madrid personas: everything runs ephemerally in your browser RAM. Nothing is stored, logged, or transmitted.

enhanced
Fictional · 38, Chamberí · Scattered lab PDFs and afternoon fatigue

“Understand why my energy collapses mid-afternoon and connect three years of scattered blood tests without guessing on supplements.”

Agreed physician rationale (synthetic example)

We reuse your four-month-old blood count and thyroid panel without repeating them. We order only ferritin, transferrin saturation, and B12 at an accredited external Madrid lab to rule out functional deficiency before adjusting sleep timing.

Outdoor morning daylight walk before 09:30

Why it exists: anchors your circadian phase early and softens the post-lunch dip without relying on late caffeine.

Last coffee before 13:30 and lighter dinner two hours before bed

Why it exists: protects deep-sleep continuity that your watch flagged as fragmented without explaining why.

Elena's private note (never shared automatically): “Wednesdays run late and I end up eating at 22:30 with my laptop open; that is what ruins Thursday morning.”

Four moments.

Every clinical journey follows one deliberate sequence: listen first, order only external diagnostics that answer a real question, and translate medical evidence into a plan you can explain.

Fictional AI-recreated scene: hands resting a brushed-steel pen on the clean margin of an open notebook on an oak bench.

Protected time to listen and think before ordering a single test.

Planned clinical journey · Method blueprint

  1. Unhurried physician listening No 11-second cutoff

    We start with what you want to do, what concerns you, and what your real week permits, reviewing valid lab results you already hold so nothing useful is repeated.

  2. Purpose-only external diagnostics Accredited Madrid labs

    We sell neither test bundles nor supplements. When a blood panel or scan will genuinely change a decision, we order and explain it while accredited laboratories perform and bill it directly.

  3. A plan you can explain Versioned care document

    You leave with clear priorities, plain-language clinical reasoning, expected timelines, and explicit guidance on when to pause or ask.

  4. Calm continuity between visits Human follow-through

    Prepare your next consultation at your own pace, keep private reflections strictly yours, and adapt the plan when work, travel, or training shifts.

Intended outcome: medical clarity, personal agency, and zero defensive or commercial over-testing.

Proposed model.

Our commercial design aligns incentives with honest medicine: you pay for unhurried physician time, judgement, and continuity, never for inflating diagnostic packages.

Fictional AI-recreated scene: a man standing beside a sunlit Madrid balcony window with an upright weekend rucksack on an oak bench.

Proposed commercial model in development. Figures and terms remain subject to founding Medical Director review and Comunidad de Madrid healthcare authorisations; no appointments or payments are currently accepted.

Madrid ecosystem.

Good medicine respects the professionals who already support your training, movement, or move to Madrid: you keep your trusted coach or studio while we handle the clinical questions.

Hover or select each community to see how we collaborate ahead of opening.

Fictional AI-recreated scene: unhurried document review on an oak table beside a Madrid balcony.
Active search · Madrid

We are seeking a rigorous, high-empathy physician in Madrid to shape clinical governance from day one, compensated with competitive salary, growth bonus, and phantom equity.

Confidential Medical Director conversation
Fictional AI-recreated scene: personal trainer in a sunlit Madrid studio with a closed notebook.
Madrid partners

“You coach their strength; we take care of the medical side.” When persistent fatigue, recovery plateaus, or lab questions exceed training scope, your client gets clinical answers while staying yours.

Connect as a personal trainer
Fictional AI-recreated scene: rolled cork mat placed neatly into a low oak studio shelf in Madrid.
Madrid partners

“The community is yours; we add medical clarity.” Calm clinical backing that respects studio boundaries and complete member privacy.

Connect as a studio owner or instructor
Fictional AI-recreated scene: warm conversation across an oak reception counter in a Madrid gym.
Madrid partners

“Every member decides what they share.” Physician-led support for active adults training across Chamberí, Salamanca, Chamartín, and Retiro.

Connect as a gym or box
Fictional AI-recreated scene: running club lead listening in dappled morning light in a Madrid park.
Madrid partners

“You lead the miles; we handle the clinical read.” Sensible medical evaluation of iron status, recovery, and cardiometabolic health for amateur endurance athletes.

Connect as an endurance club
Fictional AI-recreated scene: calm conversation at a round oak table beside tall wooden Madrid shutters.
Madrid · ES / EN

“You remain their coach or advisor; we handle the medical continuity.” Bilingual Spanish and English clinical care designed for demanding careers and international moves to Madrid.

Connect as a coach or relocation advisor
Fictional AI-recreated scene: unhurried document review on an oak table beside a Madrid balcony. Fictional AI-recreated scene: personal trainer in a sunlit Madrid studio with a closed notebook. Fictional AI-recreated scene: rolled cork mat placed neatly into a low oak studio shelf in Madrid. Fictional AI-recreated scene: warm conversation across an oak reception counter in a Madrid gym. Fictional AI-recreated scene: running club lead listening in dappled morning light in a Madrid park. Fictional AI-recreated scene: calm conversation at a round oak table beside tall wooden Madrid shutters.

Before we open.

We prefer candour over launch theatre: here is what is already built inside IE Venture Lab today, and the three Spring 2027 gates we require before signing any clinic lease in Madrid.

Completed to date
  • Admitted to IE Venture Lab (September 2026 cohort, Madrid).
  • Primary-source Madrid household catchment and private-healthcare market analysis (INE, AEAT, IDIS) alongside direct competitor research.
  • Peer-reviewed clinical and behavioural methodology architecture (The Enhanced Way).
  • In-house working member-space and clinician-review software prototype built on synthetic fixtures.
Three pre-lease gates (Spring 2027)
  1. Founding Medical Director signed to own clinical governance and lead Comunidad de Madrid authorisation.
  2. Twenty in-depth Madrid member interviews validating real-world need, method clarity, and willingness to pay.
  3. Fifteen Madrid partner studios, trainers, clubs, and advisors ready for ethical introductions before committing premises.

Founding team.

Nicolás Rodriguez Obón

Care model, strategy & financial modelling

Merit Scholarship recipient in the Master in Management at IE University. BSc in Biomedicine with High Honours in Bioinformatics (9.4/10 thesis on generative models for drug design). Led a six-month AI pilot across seven service lines at BDO Spain, training over sixty professionals, and built the financial and pricing model for a private healthcare launch in Madrid.

Víctor Gurbani

Technology, data architecture & product

High Achievers Award recipient in the Dual Master in Management and Applied Economics at IE University, alongside Computing and IT studies at The Open University and grade A in two LSE Summer School econometrics courses. 2026 Jugend forscht state winner and federal mathematics prize recipient, 2026 Spanish Informatics Olympiad national bronze medalist, and architect of the Enhanced member prototype.

Plain answers.

Is Enhanced open for medical appointments today? No. Enhanced is a healthcare venture in development in Madrid. We do not provide medical care, accept patient bookings, or take payments until our Founding Medical Director is appointed and Comunidad de Madrid healthcare authorisations are granted.

Is this a wellness spa, anti-ageing lounge, or supplement store? No. The core is physician-led clinical medicine paired with behavioural science so recommendations hold up in everyday life. We sell neither supplements, IV drips, nor pre-bundled test packages.

How does the proposed €300 first session work? In our proposed model in development, €300 covers an unhurried standalone initial physician consultation and an explainable plan with zero obligation; if you choose to become a member, the €300 is credited in full as session one.

What happens to blood tests I already have from work or insurance? Our planned clinical model reuses every recent, clinically valid result you already hold. New tests are ordered only when they answer a specific medical question.

Do I need to leave my private health insurer or existing specialists? Not at all. Enhanced is designed to work alongside your current insurer and trusted specialists, bringing fragmented information into one coherent picture.

Does this website use tracking cookies or collect health data? No. This public monograph sets zero analytics or advertising cookies, loads zero third-party trackers, and runs the interactive fieldbook specimen strictly in ephemeral browser memory.

Do partner trainers or coaches see my medical information? Never by default. Private notes remain strictly yours, and any summary prepared for a trainer or clinician is previewed word for word and shared only on your explicit action.

How can physicians, Madrid partners, or investors reach you? Use any of the direct email routes in the closing card below; both founders read and reply personally from Madrid.